Services
A beacon of light and guidance for clients.
Tailor-made communications coaching and integrated marketing solutions.

Here To Serve As Your Navigational Aid
Navigating in a tide of constant change can make you feel like putting on a life jacket and hoping for the best. However, if you could ride the waves and go with the tide, change wouldn’t seem like such a frightening prospect.
I’m here to help you embrace change and provide guidance, mentorship, and a strategic communications plan to enhance your company or individual efforts.
With me as your navigational guide, you can look forward to a brighter future.
My Services
As a multi-talented coach and communications expert, my services span from marketing communications support to 360° approaches for a digital-first organizational infrastructure to interpersonal communications to build and maintain relationships both professionally and personally.
My mindset is system-oriented, and I believe in the process to ensure quality, fairness, and consistency for all involved. Change is inevitable and happens swiftly these days, therefore, my ability to be agile, organized, synchronize situations, and collaborate with diverse teams is a true asset.

Marketing and Business Communications
In today’s digitally-focused society, every message you send can make or break your brand. The right message can build relationships with your target audience and position your brand as an industry authority, but it’s easier said than done.
As a qualified marketing communications coach, I can help you reinvent your brand and develop consistent messaging that builds stronger relationships with customers and key stakeholders.
With a digital-first focus, my services help you utilize data-driven technology to streamline vital operations and ensure nothing prevents you from connecting with your audience.
The result? Better calls to action, a motivated team with the necessary skills and non-stop growth.

Leadership & Team Communications
In the words of Richard Branson, “Clients do not come first. Employees come first. If you take care of your employees, they will take care of your clients.” It couldn’t be more true.
I see the same mistake often, but I learned the importance of outstanding leadership in my many years of experience as a Director of Marketing Communications and Client Engagement. The good news is that leaders can be built, and my services give you a blueprint to become an employee-focused leader.
After evaluating your goals and what’s holding you back, I’ll develop a tailor-made plan that helps your organization’s leadership advocate for positive changes and growth.
With the right mindset, you’ll motivate your employees and instill confidence in external stakeholders, creating a synergistic workplace culture where everyone aligns their practices to organizational vision, mission and values.

Purposeful Communications
The way we communicate with others defines our relationships, and purposeful communication is the practice of being present while understanding how your speech and listening skills can impact the opposite party’s perception.
Whether you’re a leader who wants to motivate your team, or someone who feels their personal and professional relationships are lacking, my purposeful communication coaching sessions put you in the driver’s seat of your emotions.
You’ll go on a journey emphasizing the importance of active listening and creative problem-solving to place yourself in other’s shoes and become a master of communicating your boundaries, sharing your ideas and managing conflicts.
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Why Work With Me?
I bring to the table three decades of public relations, marketing communications and adult education experience in various industries. I have a proven history as a member of the leadership team and comprehensive skills as a communications expert. This means I can relate and I walk the talk.
As an advocate of lifelong learning, I myself continue to grow and learn in this information, digital transformation era by continually updating my knowledge and skills to ensure you receive services from a thought leader.
Working with me gives you access to a range of fully cultivated and custom-tailored services for your goals. From individuals to international organizations, nonprofits and educational institutions, I offer measurable results and long-term transformations.

100% Dedicated to Progress
I'm an experienced brand builder with excellence in cross-functional collaboration and partnerships. I specialize in helping individuals and organizations progress in their communications, marketing strategy, and creating their unique brand voice. Understanding how to communicate effectively is key to building better connections, and my sessions help you learn vital techniques. With a system-oriented mindset, my mission is to facilitate progress so that you can meet your objectives.

Passionate About Change
In my years as a marketing communications VP, educator and coach, I've learned that change is vital to success. With so many technological advances, it's easy to feel like you're swimming against the tide, but people can - and do change their mindsets. As a passionate educator, I help my clients remove barriers to change and learn how to embrace it without losing their core vision. In organizational terms, you can move forward with communications while maintaining a people-first company value.

Proven Results
I've worked with organizations and individuals in a plethora of sectors and approach each unique plan with passion. From helping companies revamp their internal and external communications to building brands through compelling messaging, my services get results. Most importantly, my main focus is helping people harness and unleash their full potential through teaching and coaching engaging sessions focusing on both content and fun.
360° Lighthouse Approach To Every Client
In my many years of leading, teaching and coaching, I've discovered that a holistic and strategic approach is the most effective for any organization or individual. The 360° Lighthouse Approach analyzes each aspect of your communications and processes, ensuring each aligns with your far-reaching objectives.
Using a value over volume strategy, your critical areas for improvement will be illuminated. We’ll then navigate a plan of action that ultimately gets you to the shore, beach, embankment, wherever it is you're headed. Professionally speaking you will be able to concentrate your efforts on conversion of customers who will potentially become loyal brand advocates.
Affirmations
• Highly qualified Professional who brings to her classes comprehensive knowledge and fascinating experience in marketing, communications and public relations!
• Incredible Mentor and Leader who motivate, supports and always helps to move one level up!
• Wonderful friend and inspiring woman who is always there for us!
Tracy is a person of integrity who has such a wealth of talents to share; she is a gem and will be a real asset to any organization!
I am highly grateful to her for delivering the courses beautifully and for spicing them so well. 🙂